The Mori Girl fashion originates from Japan, and is best described as the look of a girl who lives in the forest. The Mori Girl community was started on Mixi, Japan's largest social networking site, by a girl known as choco.
Choco's "Mori Girl checklist" is a list of some 60-something "rules" for those defining themselves as Mori Girls. I personally don't take these as hard and fast "rules," since it seems silly to change your likes and personality to fit in a group, but more as general characteristics that define the style. Here's the checklist:
Mori-Girl (Forrest Girl) Provisions [Source: morigirl livejournal community]
＊Loves loose fitting one-piece dresses.
*Wears one piece dresses and skirts as everyday dresses.
＊Prefers somewhat quirky clothing to simples ones (but doesn’t really like out and out flashy ones)
＊Seemingly Natural type fashion style with little quirk.
＊ Loves to be particular about materials.
＊ Loves to wear ethnic clothes.
＊Dresses in A line clothes.
＊Loves one-piece dresses little girls would wear too.
＊ Loves smock-like one piece dresses and blouses.
＊Don’t like super sweet fashion.
＊ Loves deep earthy colors like Bordeaux (burgundy), dark green, dark blue, and brown.
＊Looks good in warm colors.
＊More comfortable with short nails.
＊Loves soft, cushy knit or fur caps.
＊Loves ear muffs.
＊Loves ponchos and boleros.
＊Likes to hold leather bags.
＊Uses pochette at every chance.
＊Prefers gold accessories to silver ones.
＊ Finds old items charming.
＊ Loves pocket watches.
＊Loves necklaces with large motifs like loupes.
＊ Loves animal motifs.
＊Loves candy and sweets motifs.
＊Loves checks and polka-dots.
＊Loves retro flower prints.
＊Loves laces.
＊Loves tights and leggings.
＊ Wears flat soled shoes as default foot-wears
＊Loves round-toed shoes.
＊If wearing sneakers, they must be slip-ons that’s loose fitting and cute.
＊ Prefer cloth buttons to ordinary buttons
＊Loves to wrap the scarves and stoles all the way around the neck.
＊Default winter wear is turtlenecks.
＊Loves to wear layers.
＊Feels the pangs for puffed sleeves.
＊ Loves fairy tales.
＊Have light complexion.
＊Soft curled hair.
＊Bob cut with short bangs.
＊Short bangs, long hair with curly hair.
＊Girlie-girlie.
＊ Loves Felissimo.
＊ Loves especially Syrup and Snow Fellisimo
＊Loves the vibe of Q-pot candy-shaped accessories.
＊Loves to hang loose/chill at cafÈs.
＊Loves to take a walk with a camera in a hand.
＊ Before you know it, you find yourself shopping one small shop to the next.
＊A collector, you have a habit of collecting things you love.
＊ Feel happy when you find cute books at bookstores.
＊ Gets exited at the furniture store.
＊ Loves hand-made stuff.
＊ Loves winter and autumn as far as the seasons go.
＊Wants to travel to northern Europe someday.
＊Likes to put round make-up on cheeks.
＊ If you are going to put any perfumes, you’d like faint flower scents.
＊A girl with soft air about her (or longs to be one)
＊ A girl with a pure and clear air (or longs to be one.)
＊ You were told you permeate a laid-back aura at all times.
＊You consider Hagu from “Honey and Clover” a Mori Girl.
* Shizuru Satonaka from “Tada, kimi wo aishiteru (I simply love you)” is also a Mori Girl
＊ A friend told you that you look like you belong in a forest
Many of these characteristics describe me pretty well. I love reading fairytales, searching for treasures at antique fairs, taking pictures of my collections, and anything artsy-craftsy. As a child, I loved history and old things, and always wished my family had a "real" garden like in "The Secret Garden," instead of an overgrown vegetable plot. My winterwear is accented with chunky, slouchy knit hats, furry earmuffs, textured tights and wooly boots. The Mori Girl style really appeals to the dreamer in me, and I just love the calm and peace the look evokes. It makes me think of quiet nature walks, leaves that are turning, and tiny cottages filled with well-chosen knick knacks. I hope to share some of my Mori-inspired outfits in future posts!
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